List of voters from your area that have been filtered down by demographics to reflect who you want to reach.
Knocking on potential supporters’ doors to talk to them about the campaign.
A portion of your outreach list assigned to one volunteer or staff member to either call, text, canvas, write postcards to, or email.
A spreadsheet file, usually with voter data, uploaded into Universe.
The main view of the Universe app when you begin working within an Outreach.
Acronym for Get Out The Vote. Usually refers to the final four days before Election Day, but can refer to ANY period where voters can actually cast their ballots.
The link you can send to volunteers or staff via text or email to join an Outreach and access their clipboard.
The act of creating a new Audience.
Catch-all term and tool for methods of contacting voters via phone banks, text banks, canvasses, postcards, bulk-texts, or emails.
Outreach type in which you and your volunteers call voters or volunteers via phones (land lines, cell, and VOIP).